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GSDF Programme · Session 2 of 3 27–28 November 2023

Kumasi —
Central Belt

The second session brought together musicians from the central belt — Ashanti, Eastern, and Brong Ahafo regions — for two days of hands-on digital skills training.

Session Overview

Sixteen participants gathered in Kumasi for a two-day intensive covering digital distribution, AI tools, and revenue generation strategies. Three women participated. Musicians from Ashanti, Eastern, and Brong Ahafo regions attended, with participants expressing enthusiasm for applying the skills to support local artists and content creators.

"I'm hoping on helping artistes and content creators in my area to have a better understanding of promoting their projects on social media."

— Participant, Kumasi session

school What Participants Learned

  • upload_2 Selecting digital platforms with access to multiple online music stores
  • schedule Scheduling releases and promotions using available digital tools
  • smart_toy Using AI to generate ideas, enhance productions, and find markets
  • bar_chart_4_bars Monitoring digital dashboards independently — even when working with agents
  • share Uploading music videos and songs and promoting them across platforms
  • groups Cascading knowledge to regional colleagues using provided training manuals

map Regions Represented

location_on Ashanti location_on Eastern location_on Brong Ahafo

supervisor_account Regional Mentor

S

Samuel Kofi Agyemang

Ashanti Region · Regional Digital Mentor

Appointed as the Ashanti regional mentor based on his understanding of the digital music field and his availability to provide ongoing guidance to members in the central belt.

Session Details

Date
27–28 November 2023
Location
Kumasi, Ghana
Participants
16
Women participants
3
Funder
Ghana Skills Development Fund (GSDF)
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